Wayfinding: Enabling a person to find their way to a given destination thru the use of effective signage.
Weathertex®: A weatherproof sheet material composed of hardwood fibre, similiar to thick masonite.
Most signshops in Australia used this in the past, but it has now given way to composite materials such as Dibond®, Alupanel® etc.
Window Sign: A sign that is displayed in or on a window. see example