Building signage refers to any kind of sign or display that is affixed to or near a building to convey information, advertise a business or service, or direct people to a specific location. Building signage can take many forms, including exterior signs mounted on the facade of the building, directional signs placed in the vicinity of the building, or interior signs used to identify different parts of the building or provide information to visitors.
Building Signage Design
The design and placement of building signage are crucial to ensuring that it effectively communicates the desired message and serves its intended purpose. A well-designed sign should be visually appealing, legible from a distance, and communicate its message clearly and concisely. The placement of the sign is also important, as it should be visible to its target audience without obstructing other important features of the building or its surroundings.
Building Signage Styles
Building signage can be made from a variety of materials, including metal, plastic, wood, and glass, and can be illuminated or non-illuminated depending on the desired effect. Illuminated signs are particularly effective at night or in low-light conditions, as they can grab attention and make a building stand out from its surroundings.
Building signage plays an important role in shaping the image and identity of a building or business, and is an essential component of effective communication and wayfinding.