Need to know the definition of a sign type, material and/or process? Have a read through our extensive Signs Glossary.
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Face / Sign Face
The surface area on a sign where the advertising copy is displayed.
A sign that is usually on the face of the shop awning structure.
A sign with an intermittent or flashing light source. Generally, the sign’s message is constantly repeated, and the sign is most often used as a primary attention-getting device, frowned upon by councils and traffic authorities near traffic lights.
Flat Cutout Letter
A letter cut from sheet or plate, usually , acrylic, stainless steel, aluminium, brass etc.
Typically translucent banner material that is printed or has computer cut vinyl graphics applied then stretched over the face of large illuminated lightbox signage instead of using acrylic panels.
Fluorescent Lamp or Tube
Electric-discharge lighting utilising glass tubing manufactured to standard lengths.
Foamcore board is a sheet of foam with heavy paper glued to boths sides and clay coated which makes it very smooth. It is mostly used for indoor trade show graphics, point-of-sale signage and instore graphics etc. For a more rigid and robust version see Gatorboard.
Typestyle, letter style, typeface.
Footpath / A-Frame / Sandwich / Sidewalk Sign
A moveable sign supported by its own frame and most often forming the cross-sectional shape of an A.
A sign that is supported by its own structure.
Front Lit Letter
An illuminated channel letter with a translucent face of acrylic.
The application of frosted or etched vinyl films to window or door glass to give it a sandblasted, etched or frosted appearance for decoration, security and privacy.